区域形象翻译很容易遇到一种语言困境：传播者不得不把文化介绍出去，却不可能把原文的声音形式原样带入另一种语言。所谓不可译，并不等于文化封闭，而是提醒译者承认语言之间无法消除距离。 一个民族专名往往同时连接地域经验。如果只按发音写成拼音，

The rise of online dialogue begins well before social platforms. In the 1950s, computers were room-sized, expensive, and reserved for trained specialists. Work was usually handled through queued jobs. People prepared punched cards, submitted jobs and commands, and waited for a line-printer output